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Armory Hill

All inquiries from the media should be directed to Amy Kovar at Gray Public Relations akovar@graypr.com or 615.497.1799

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French Fashion House Hermès Bringing
Pop-Up  Concept Shop to Green Hills

Nashville, Tenn. – September 29, 2017 — French fashion brand Hermès is coming to Nashville with a pop-up concept shop planned at Hill Center Green Hills on Oct. 12-21.                                                                                                            
Nashville is the only Southern stop on the U.S. tour of the company's Hermesmatic dip-dye program, which began in New York City. The last stop was in Washington, D.C., in July, with Los Angeles to follow in November.

At no cost, visitors will be able to give their worn Hermès scarves a fresh, new look through the use of a dip-dye washing technique. They also will be able to buy new Hermès scarves, bow ties and neckties to dip dye.

Guests can dip dye each scarf one color with three color options — fuchsia, violet and denim blue — available. The dying process takes roughly 24 to 48 hours.

Visitors will be able to give their worn Hermès scarves a fresh, new look through the use of a dip-dye washing technique.


Hermès, a 180-year-old, Paris-based family-owned company, has more than 20 stores nationwide, with the closest one to Nashville being in Atlanta. The Nashville pop-up will be at the former Nashville Calypso St. Barth store space at 4031 Hillsboro Pike.

General Office Contact Information 3011 Armory Drive
Suite 130
Nashville, TN 37204
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Tel: 615.252.8100
Fax: 615.244.1627
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